People, Planet, Profit - Why The Bottom Line Matters
For many businesses the bottom line focuses on their financial success. However, in 1994, John Elkington came up with the Triple Bottom Line of People, Planet, Profit, ‘a sustainability framework that examples a company’s social, environment, and economic impact’. Adopting this framework allows businesses to create long-term value by understanding their effect on their people and the planet. Focusing on the ‘three P’s’ and building a sustainable organisation, business leaders are able to meet their objectives with their future needs in mind.